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Kirk Diamond



Kirk Diamond presents his latest single, “Once Upon a Time,” a reggae, pop, and electronic fusion that will have you mediating and grooving on the same beat. Released October 2018, by Kirk Diamond’s Ahryel Music label and VPAL Music, a division of VP Music Group, this song is another reminder that in today’s market an artist is a prism of many talents.

Success is now dependent on 360-degree perspective and a diverse grouping of organic talents that are polished to refinement of a black diamond. And attesting to this concept is the international music industry and streetwise audience’s recognition of Kirk Diamond’s work as a vocalist and producer.

With this track, Kirk is on point with relatable lyrics and a pinch of vulnerability in the delivery of his commanding vocals. Keeping it real, like any great record ever created, there is always a B side. And the truth to any success is the struggle is real, deception and greed reigns supreme. Especially in the current space as artist increase their alliance with social media and followers to promote their music. While the amplification of awareness and conversion to success is a click away so is the fight. One reason is the challenge to disentangle the friend from the enemy. Often resulting in distrusting the friend and loving the enemy.

But it is unusual for a male vocalist to permit this form of truthful vulnerability on the foundation of a reggae song. To inhabit the chasm between the old school vibe of humility and new school identity of boasting that nothing phases the successful one is a difficult task. As a result, the fusion of electronic and pop was a skillful move to mobilize the cultural and technical crossover. Nice. An adding to the importance of wisdom in artistry is the application of the electronic mix at the introduction. He is aware of his vulnerability yet not ill prepared in his talent.

Respect Kirk Diamond. Yes, the struggle is real for everyone. Yet, from this song and his developing catalogue, we believe he has the strength, shrewdness, and a master plan to conquer like a lion. We look forward to hearing more records from Kirk Diamond, celebrating more of his Juno Awards, as well as his other international industry awards and the respect of the street.

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